Work Experiences
• Created content(i.e. Video, Poll, Static Posts, GIF) and handled social media i.e. Instagram- torontounion, Twitter Torontounion and TikTok- torontounion
• Used Asana to build and organize social media Content calendar
• Content Capture for Social Media
• Made 3 Social Media Monthly Reports over time.
• Reviewed 12 Blogs and posted them on the website by building suitable graphics.
• Updated Events Calendar with 70+ Events happening inside Union Station.
• Updated Vendor Package, Brief Drafts, built Brand sponsorship presentations
• Used Website Analytics(i.e. Google Analytics) to report statistics on various pages, events, and other promotion posts to determine the reach, impressions, users, and location.
• Made Analytics Reports, Tracking Sheets, and Events Calendar
• Used Tools: TeamUp Calendar, WordPress, Google Docs, Google Calendar, Drive, spreadsheet, slides, Photoshop, Video Editors( CapCut, Reels and Premiere Pro), Instagram Analytics, Twitter and TikTok Analytics, Microsoft Teams, Canva, Linktree, Eventbrite.
• Website Analysis and Review Suggestions with options like integrating AR technology and other wayfinding and merchandising ideas.
• Sent Newsletter Using MailChimp, Submitted events on all websites(i.e. To_Toronto, BlogTO, City of Toronto, TodoCanada, Fever, All Events, Designlines magazine, Trip Advisor, nowplayingtoronto).
• Learned Software: Artifax
● Organized and Coordinated Load-Ins and Load Outs- TD Union Summer 2023, TD Union Winter 2023, TD Union Summer 2024
● With a team of 10-15 members, made the site look ready for the customers before the scheduled time and maintained throughout the day.
● Coordinate with the stage manager regarding any artists' or programming concerns and special requests.
● Regulating vendor deliveries, Tracking and managing Propane supply.
● Made Break Schedules and facilitated staff rotation
● Provided Customer service to customers, technical help in troubleshooting regular problems.
● Manage security and handle incidents involving disorderly behaviour, alcohol, and suspicious individuals.
● Ensured Fire Safety across vendors and throughout the site.
● Vendor Management, doing regular checks and weekly checks to keep the site clean and hygienic.
● Executed site closures and emergency evacuations for the site.
● Opening, accepting, and shutting down online ordering Applications and enforcing price strategies and deals from time to time.
● Managed the Store and a team of 6 team members to fulfil customer's orders effectively and efficiently.
● Effectively did Inventory Management and Placing stock orders on time.
● Supervised for ensuring Hygiene in the Restaurant, doing daily checks and end-of-the-week checks.
● Coordinated with getting DineSafe Certification for the Restaurant.
● Closing and opening the store and reconciling cash and coupons.
● End of the day Report writing, communicating with Manager and owner.
● Accepted Customer Feedback, made an action plan and communicated to the team with approval from the owner.
● Managed to Reach one of the top merchants across every E-commerce website
● Managed a Team of 4 Members to run and implement a digital marketing strategy effectively.
● Formulated Strategy to act upon for Brand upliftment and increasing Sales.
● Conducted thorough analysis of their Digital Presence across different platforms.
● Launched website and implemented SEO strategies to reach the targeted customer reach and reached 500k target within 1.5 years.
● Optimized the Listing and upgraded to A plus on various E-commerce platforms.
● Connected with the photographers and designers; designed new packaging for the product for better targeting.
● Contracted with new platforms and created Bulk Listings through Microsoft Excel.
● Implemented Social Media Marketing and accelerated the customer relationship with the brand, eventually increasing sales.
● Advertisement/Ad Management on Social Media, E-commerce websites and Google.
● Received appreciation for Outperforming Merchants from 2 major E-commerce platforms, Flipkart and Amazon.